Backstreet Academy
Mock Flyer

Under the module ‘Design and Strategic Communications’, at the National University of Singapore (NUS), I had to design and print a flyer for a chosen organisation.

As a flyer that aims to generate awareness of Backstreet Academy’s travel platform, their brand colour (amber), is heavily utilised to attract attention. Juxtaposed against the bright amber, the grayscale images tell the story of both the mystery and the excitement of exploring the backstreets. Simple information on what the organisation does and how to engage with them are added as well.